OROAdvertising

Social Media Ads

Paid social media advertising that brings inquiries and sales.

We plan, build and run campaigns on Meta, LinkedIn and other social media platforms — for B2C brands that want more sales, and B2B companies that need qualified inquiries. Structured, measurable, continuously optimised.

Strategy & audienceCreatives & formatsTracking & measurementOptimisation & scaling

What we do

Four levers that make paid social actually work.

Strategy, creatives, tracking and optimisation work together — only combined does media budget turn into a reliable stream of inquiries and sales.

The right audience

Strategy & audience

We start from your goal, choose the right platform and sharpen the audience — so your budget reaches exactly the people who fit your offer.

  • A clear goal before the first franc of media budget
  • Platform choice based on audience, not on habit
  • Precise targeting instead of wasted spend

Formats & examples

Ad formats we create.

A glimpse of the ad formats we design for our clients — from carousels to single-image ads. Click for the detail view.

Carousel ad — mobile

Multi-card story ad in the LinkedIn feed, optimised for the mobile view — the user swipes through your message card by card.

Carousel ad — desktop

The same format in the desktop view: more room for detail and a seamless transition to the matching landing page.

Carousel ad — cross-device

A consistent appearance across every device — from the first touchpoint on mobile to the conversion on desktop.

How we work

How your next campaign comes together.

Four clear steps, one fixed point of contact and transparent budgets — you see early what your budget is doing, not only at the end.

ORO character “The Thinker” for the analysis phase

Analysis

Understand first, then advertise.

We understand your business: who buys from you, why, and what the campaign should concretely achieve. From that we derive measurable targets.

  • Business and audience clearly understood
  • A concrete, measurable campaign goal
  • An honest read on the starting point
ORO character “The Architect” for the strategy phase

Strategy

The right platform and message.

We choose the platforms with the biggest leverage and define messaging, formats and media budget — clear on a few pages, not a concept tome.

  • Platform choice by leverage and audience
  • Messaging, formats and budget defined
  • A clear strategy, not a concept tome
ORO character “The Maker” for the build phase

Build

Cleanly set up and live.

We set the campaign structure up cleanly, configure tracking and pixels and develop fitting ads — then we go live in a controlled way.

  • Clean campaign structure and tracking
  • Ads that fit the platform
  • A controlled go-live
ORO character “The Creative” for the optimisation phase

Optimisation

Getting better continuously.

After go-live we optimise weekly: audiences, creatives and budget. You get a regular report in plain language.

  • Weekly optimisation based on real data
  • Reporting without marketing jargon
  • The next growth lever named clearly

FAQ

Common questions about social media ads.

Your question is not listed? Drop us a short note — we reply directly, without a sales script.

  • It depends on who you want to reach. For B2B companies, LinkedIn is usually the first choice. For consumer brands, Meta (Facebook & Instagram) works in almost any industry. TikTok and Pinterest make sense when your offer is visually strong or you want to reach younger audiences. In the first call we give you an honest recommendation — including when social ads aren’t the right investment for you right now.

Free consultation

Let’s talk about your next campaign.

30 minutes, an honest assessment, no sales pitch. We listen, look at your situation and tell you whether and how social media ads make sense for you.

Address
Dorfstrasse 95430 Wettingen, Switzerland

What is your project about?

A few notes are enough for an initial overview.